Extended!

closes in

Enrolling!

Doors close in:

Enrolling!

IGNITE!

IGNITE!

Photographer-CEO Academy

Photographer-CEO Academy

Ignite!

Ignite!

Ignite!

INVISIBLE BOOKED

INVISIBLE BOOKED

INVISIBLE BOOKED

IGNITE! is the proven coaching program to build an in-demand photography brand that fills your calendar with premium clients in under 8 weeks!


Enrollment opens twice per year for 4 days only.

IGNITE! is the

proven system and

coaching program to

build an in-demand

photography brand that fills your calendar with premium clients

in under 8 weeks!

Trusted by over 50k photographers worldwide

Trusted by over 50k photographers worldwide

2M+ YouTube Views / 55K+ YouTube Subscribers


Featured and published in:

2

2

Types

There are Two Types of Photographers.



01

The ones stuck competing in

The Crowded Middle

(waiting for price or hustle to finally pay off.)


02

And the ones who are…

Positioned to be picked



Ignite moves you from the first group to the second.


There are Two Types of Photographers.



01

The ones stuck competing in

The Crowded Middle

(waiting for price or hustle to finally pay off.)


02

And the ones who are…

Positioned to be picked



Ignite moves you from the first group to the second.


There are Two Types of Photographers.




01

The ones stuck competing in

The Crowded Middle

(hoping price or hustle finally pays off.)



02


And the ones who are…

Positioned to be picked






Ignite moves you from the first group

to the second.


We've all been here

You’re getting inquiries.

People love your work.

But then they…

But then, they…

Get your price and ghost

Ask for less coverage, fewer hours, or stripped-down packages

Simply say, 
“We’ve gone a different direction.”

Inside the crowded middle

We tend to fall into two personality types

We tend to fall into two personality types

(I’ve been both.)

Which one are you?

The Hustler

Always working.

Always busy.

Still underpaid.


She feels like she’s playing a big game…

But stuck with small rewards.


The Frozen One

Overthinking every move.

Wondering how
others do it so easily.

Waiting to finally feel “ready.”


She’s not lazy or incapable.

Just unclear.


Both are talented.

Both are Positioned exactly like Everyone Else.

Both are Positioned exactly like Everyone Else.

And that's the problem.

Invisible → Positioned → Chosen → Booked

Invisible → Positioned → Chosen → Booked

Invisible → Positioned

→ Chosen → Booked

That’s the game.


But no one ever handed photographers
the winning strategy guide.


Frustrating, right?


I've been obsessed with
game mechanics since I was a kid.


So when you join Ignite,
we won't just play for fun.

We'll play to win.


Next time you show up at "game night", you'll have a secret weapon. I'll be your personal guide across the board ensuring your market position rises, your value becomes unmistakable, and you move toward the win that's
long. over. due.

That’s the game.


But no one ever handed photographers
the winning strategy guide.


Frustrating, right?


I've been obsessed with
game mechanics since I was a kid.


So when you join Ignite,
we won't just play for fun.

We'll play to win.


Next time you show up at "game night", you'll have a secret weapon. I'll be your personal guide across the board ensuring your market position rises, your value becomes unmistakable, and you move toward the win that's
long. over. due.

That’s the game.


But no one ever handed photographers
the winning strategy guide.


Frustrating, right?


I've been obsessed with
game mechanics since I was a kid.


So when you join Ignite,
we start playing for more than just fun.

We play to win.


So, next time you show up at the proverbial "game night", you'll be armed with a secret weapon. I'll be your in your back pocket as your personal guide across the board, ensuring your market position rises, your value becomes unmistakable, and you move toward the win that's
long. over. due.

Every game becomes more fun
when you possess the winning codes.

Every game becomes more fun
when you possess the winning codes.

  • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE • MARKETING • BUSINESS • BRANDING • MARKETING • BUSINESS • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE •

The photographers doubling their rates are

POSITIONED DIFFERENTLY.

Positioning shapes perception.

Perception shapes value.

Value gives you pricing power.

  • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE • MARKETING • BUSINESS • BRANDING • MARKETING • BUSINESS • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE • MARKETING • BUSINESS • BRANDING • CUSTOMER EXPERIENCE • MINDSET • GASOLINE •

Introducing

Ignite!

Ignite!

from INVISIBLE → BOOKED

Ignite is a 5 phase guided-program
for photographers who SEEK
to be SOUGHT AFTER

Inside Ignite you'll get

The complete IGNITE system

The proven 5-phase framework for building an in-demand photography brand, guiding you through elevated brand positioning, laser-focused marketing, strategic-price raising, heart-led sales, and premium client psychology so that you can confidently deliver world-class experiences.


8 LIVE implementation coaching calls with Chelsea

You're not alone. Chelsea's helped thousands of students elevate out of obscurity. This is your place for questions, ideas, and challenges. Get personal expert guidance and accountability as you implement each step.


Real-time feedback on your positioning, messaging, pricing, and more.

Because small shifts in perception create BIG shifts in demand


Plug-and-play templates, tools and resources.

So you don’t just learn the strategy, but can immediately apply what you learn to get results fast.

IGNITE focuses on three CORE areas

IGNITE focuses on three
CORE areas

Positioning

Positioning

: Own a new category :

: Own a new category :


Visibility

Visibility

: Attract the right clients :


: Attract the right clients :


Conversion

Conversion

: From Ghosted to booked solid :


: From Ghosted to booked solid :


: From Ghosted to booked solid :



Ignite is the step-by-step roadmap to build a heart-first business
that sells, serves, and supports the life you want.



Ignite is the step-by-step roadmap to build a heart-first business
that sells, serves, and supports the life you want.



Ignite is the step-by-step roadmap to build a heart-first business
that sells, serves, and
supports the life you want.


I’m Chelsea Nicole.


I quickly created a consistent 6 figure, single-person photography business in a recession, in an over-saturated town full of budget shoppers.


When I started I was a hostess paying for college. Experienced photographers warned, "You're too late. Nobody wants to pay for quality anymore."


I said, "Hold my lens."


It wasn't magic, luck or personality.

I had a secret advantage over other photographers. As a business and marketing major, I knew how effective branding, and specifically brand-positioning, could be, IF done right.


As photographers, planners, and florists began asking how I grew so quickly, I started hosting small meetups in my home to share what I’d done. Those meetups started with 3 photographers in my kitchen and grew into a community of more than 500.


Since then, I've continually refined this "unfair advantage" to work even better for hundreds of my 1:1 and online students as well.


Inside Ignite, you’re not learning theory.


You’re learning what built real revenue from a photographer who's done it, maintained it, taught it, mastered it. I don't say that to brag. I say it because this is what’s currently working phenomenally across hundreds of my students' businesses. So I just gotta ask,
Why not yours?


For me there is nothing more rewarding than watching photographers
finally earning their potential once their positioning-shift finally clicks.

I’m Chelsea Nicole.


I quickly created a consistent 6 figure, single-person photography business in a recession, in an over-saturated town full of budget shoppers.


Experienced photographers said, "You're too late."

I said, "Hold my lens. "


It wasn't magic, luck or personality.

I had a secret advantage over other photographers. As a business and marketing major, I knew how effective branding, and specifically brand-positioning, could be, IF done right.


As photographers, planners, and florists began asking how I grew so quickly, I started hosting small meetups in my home to share what I’d learned. Those meetups started with 3 photographers in my kitchen and grew into a community of more than 500 local photographers and vendors.


Since then, this unfair advantage has also worked for hundreds of my online students as well.


Inside Ignite, you’re not learning theory.


You’re learning what built real revenue from a photographer who's done it, taught it, mastered it. This is what’s currently working across hundreds of photographers' businesses.


For me there is nothing more rewarding than watching photographers
earning their potential once their positioning shift finally clicks.

I’m Chelsea Nicole.


I quickly created a consistent 6 figure, single-person photography business in a recession, in an over-saturated town full of budget shoppers.


When I started I was a hostess paying for college. Experienced photographers warned, "You're too late. Nobody wants to pay for quality anymore."


But I said, "Hold my lens."


It wasn't magic, luck or personality.

I had a secret advantage over other photographers. As a business and marketing major, I knew how effective branding, and specifically brand-positioning, could be, IF done right.


As photographers, planners, and florists began asking how I grew so quickly, I started hosting small meetups in my home to share what I’d done. Those meetups started with 3 photographers in my kitchen and grew into a community of more than 500.


Since then, I've continually refined this "unfair advantage" to work even better for hundreds of my 1:1 and online students as well.


Inside Ignite, you’re not learning theory.


You’re learning what built real revenue from a photographer who's done it, maintained it, taught it, mastered it. I don't say that to brag. I say it because this is what’s currently working phenomenally across hundreds of my students' businesses. So I just gotta ask, Why not yours?


For me there is nothing more rewarding than watching photographers finally earning their potential once their positioning-shift finally clicks.

You started your business for

CREATIVITY

+

FREEDOM

Let's make that happen.

Ignite!

Ignite!

was made for you if...

was made for you if...

was made for you if...

You’re tired of being talented but invisible

You’re tired of being talented but invisible

You want to be chosen rather than price-shopped

You want to be chosen rather than price-shopped

You’re done running a hobby disguised as a business

You’re done running a hobby disguised as a business

is not for you if you're…

is not for you if you're…

is not for you if you're…

Happy shooting for pocket money

Happy shooting for pocket money

Not excited to leave bargain-hunters in your dust (!)

Not excited to leave bargain-hunters in your dust (!)

Not willing to GO for what you really want

Not willing to GO for what you really want

IGNITE is for WEDDING and PORTRAIT photographers wanting to build REAL REVENUE.

Start building a business that pays you back…

This isn't about DOING MORE…

This isn't about DOING MORE…

This isn't about DOING MORE…

It’s about doing what MATTERS,

in the RIGHT ORDER,

with the RIGHT SUPPORT.

It’s about doing what MATTERS,

in the RIGHT ORDER,

with the RIGHT SUPPORT.

It’s about doing what MATTERS,

in the RIGHT ORDER,

with the RIGHT SUPPORT.

REAL RESULTS from IGNITED photographers

REAL RESULTS from IGNITED photographers

Eunice went from $500 weddings → $7,800 weddings

Kelsey went from $400 months → $33K in a month

Students have Doubled, 5x’d, and even 10x’d rates

Eunice went from
$500 weddings → $7,800 weddings


Kelsey went from
$400 months → $33K in a month


Most students have
Doubled, 5x’d, and even 10x’d rates


…With better clients.

Higher bookings. Less stress.


This is what happens when we position.


Details below.

Kelsey went From almost quitting to

6-Figures on Repeat

Within months of joining Ignite,

Kelsey went from $400 months…


to her first $33K month…

to consistent six-figure years since.


“I had almost quit. After Ignite, I made more in January than I had the entire previous year.”

Kelsey Sheehan

Wedding Photographer

Heather went from stressed to

Doubling her Rates

“I more than doubled my rates and the income far exceeded my expectations. Ignite completely transformed my business. Investing in it was one of the best decisions I've made for my business."

Heather Parrish

Newborn Photographer

Eunice stopped trying to figure it all out on Youtube and

10x’d her rate

From $500 weddings to $7,800 weddings.


"When Chelsea came out with her marketing course, I immediately signed up because I knew it would make a quantum leap!"

Eunice Kwok

Wedding Photographer

DIFFERENT photographers
DIFFERENT markets
DIFFERENT niches

Same. positioning. shift.

DIFFERENT photographers
DIFFERENT markets
DIFFERENT niches

Same. positioning. shift.

Let’s break it down

Let’s break it down

Let’s break it down

Phase

01

01

01

Align

Become the Visionary Leader your business Requires

In this module You Will

In this module You Will

  • Rewrite the rules to build a business that you design.

  • Develop an unstoppable CEO Mindset.

  • Architect your acceleration roadmap

  • Understand the drivers of client decisions

  • Architect a battle-plan for daily IGNITION.

Resources

Resources

BUSINESS Vision Board Template

Fast Action Implementation Guide PDF

Auditory Visualization Meditation

DREAM CLIENT BLUEPRINT: RESEARCH, DISCOVERY & Profile

Phase

02

02

02

Differ

Craft a Brand that truly Connects

There's both an art and a science to building a competition-deleting brand.

In this module You Will

In this module You Will

  • Craft your personal Rally Cry™ that awakens tired clients.

  • Discover the 3 Pillars of Captivation.

  • Shape your brand’s voice to resonate with premium clients.

  • Strategically curate a profitable portfolio.

  • Excavate your unique edge.

  • Align your website to a client's emotional journey.

Resources

Resources

Customizable Branding Style Guide

Local competitive analysis Guide + Worksheet

WEBSITE + PORTFOLIO upgrade CHECKLIST

Differentiation: A Fill in the blanks Guide

LIVE: Brand Hot-Seat Critiques. learn from fellow students

Phase

03

Attract

Drive Buyer Traffic right to your Door

Skip the daily posting. Instead, learn the psychology of premium clients to become irresistible to buyers.

In this module You Will

  • Install recession-proof marketing strategies

  • Build an organic ‘Traffic Machine’ that brings in a steady flow of quality clients.

  • Learn little known secrets to instantly borrow credibility and gain visibility – even when you have zero followers.

  • Quickly massage your Instagram grid to instantly up-level your brand perception.

  • Learn how to leverage print and online publications to gain authority, free publicity and bragging rights.

  • Stay top-of-mind and in demand with easy email and social swipe copy.

Resources

Fast Action Implementation Guide PDF

INSTAGRAm makeover checklist

SEO CHECKLIST to optimize for search

TESTIMONIAL collection PROCESS + email SWIPE COPy

Chelsea’s Feature and Publication Submission Tracker

Phase

04

04

04

Profit

Effortlessly Sell. Skip the sleaze.

Effortlessly Sell. Skip the sleaze.

In this module You Will

In this module You Will

  • Leapfrog through pricing bubbles.

  • Raise prices without losing clients.

  • Build irresistible offers.

  • Structure photography packages that sell.

  • Finally become a natural selling BOSS

Resources

Resources

Fast Action Implementation Guide PDF

Chelsea’s Inquiry + FOLLOWUP Email Templates that eliminate ghosting once and for all!

Profit Calculator

Consultations Flow / Outline

Phase

05

05

05

Multiply

Design an Experience where fave

clients Multiply

Design an Experience where fave clients Multiply

When you put even just a little care into building an experience your clients love, you’ll find they can’t wait to repay you.

When you put even just a little care into building an experience your clients love, you’ll find they can’t wait to repay you.

In this module You Will

In this module You Will

  • Craft a standout customer experience even with no budget.

  • Build strong biz relationships aligned with your photography business.

  • Build your free PR Dream Team.

  • Work smarter, not harder with an optimize workflow

  • Outsource: to lift the load and enjoy free time again.

Resources

Resources

Fast Action Implementation Guide PDF

CLIENT EXPERIENCE AUDIT

Email Templates for supporting clients at every stage of their journey with you

OUTSOURCING Primer GUIDE

Become the Photographer CEO your business needs TODAY!

Enrollment Ends Soon!

Go at your own pace

+ Lifetime Access

Videos

workbook

illustrations

Coaching

A “Good-life” Aligned approach to business + profit

Weekly inspiration Wins & accountability

IGNITE! Isn’t just videos, templates & exercises...

Added to help you IGNITE!

8 LIVE GROUP

8 LIVE GROUP

8 LIVE GROUP

COACHING SESSIONS

COACHING SESSIONS

With ChelsEa

With ChelsEa

I created IGNITE! to be the fastest, easiest way for you to go from hopeful to truly thriving.


From employee-mindset to Photographer CEO.


But I also crafted it to be the most supportive and energizing.


Imagine getting a weekly boost of inspiration and go-getter energy.


Got a question? Doubts? Uncertainties? Chances are good that I’ve been there already and can guide you through it.


I'VE GOT YOU COVERED.

I created IGNITE! to be the fastest, easiest way for you to go from hopeful to truly thriving.


From employee-mindset to Photographer CEO.


But I also crafted it to be the most supportive and energizing.


Imagine getting a weekly boost of inspiration and go-getter energy.


Got a question? Doubts? Uncertainties? Chances are good that I’ve been there already and can guide you through it.


I'VE GOT YOU COVERED.

I created IGNITE! to be the fastest, easiest way for you to go from hopeful to truly thriving.


From employee-mindset to Photographer CEO.


But I also crafted it to be the most supportive and energizing.


Imagine getting a weekly boost of inspiration and go-getter energy.


Got a question? Doubts? Uncertainties? Chances are good that I’ve been there already and can guide you through it.


I'VE GOT YOU COVERED.

With success all but guaranteed, you’re probably wondering...

How Much!?

I wanted to create an experience that was accessible to any photographer, from the ambitious dreamer to the established pro. Anyone who wants to start increasing their profits now, rather than years from now.

The total value of the course is $6,500, but during this launch...

You can get started TODAY for $187

Your path to freedom begins here.

Regularily $1,997

Introductory price below

6 Monthly Payments Saves 44%!

$187

8 Weeks

8 Weeks of Coaching

Bonuses!

Lifetime Access

30 Day 100% Money Back Guarantee

1 Pay Saves 50%!

$997

8 Weeks

8 Weeks of Coaching

Bonuses!

Lifetime Access

30 Day 100% Money Back Guarantee

–– Guaranteed Safe Check out ––

–– Guaranteed Safe Check out ––

100%

Guarantee

Invest Without Risk

If you’re not happy, I'm not happy!
Just e-mail team@chelseanicole.com
anytime within 30 days for a
full 100% money-back refund.

plus get these

Bonuses

Student’s Only Private Facebook Group

$297 USD Value

Never learn alone! This is a place where you CAN actually be besties with your competition! Learn from others, and give help to other photographers in this Join the most welcoming place on the internet.

Consults that Connect & Convert

$397 USD Value

In this training I'll be sharing my go-to framework that I’ve developed for conducting casual, no pressure consultations that will have clients feeling LUCKY they nabbed YOU! 


This is the same exact framework I’ve used and continue to use for virtual and in person consultations that has yielded me a 90% closure rate over the past decade with all new DREAM clients. It’s a nearly 3 hour training with a consultation script and outline so you’ll always know exactly what to say and when to say it!


In it I'll be sharing:

  • The 3 Essential things I do BEFORE the consultation to ensure that the meeting isn’t awkward.

  • The best way to break the ice and get your clients envisioning YOU as their dream photographer

  • One simple mindset shift you MUST adopt in order to hit it out of the park, every time!


Imagine this; if you book just ONE more client from this bonus, the investment of the ENTIRE program will be MORE than paid for by this single bonus alone. But of course, it won’t be just ONE more client, you’ll have the rest of your career to benefit from this training.

One page recap of what you get

when you join IGNITE!

8 weeks of Training Modules. The heart-first, profit-driven approach to Vision, Branding, Marketing, and Sales. We’ll round it out by building a phenomenal client experience that leaves your favorite clients referring you oodles of more favorite clients.

8 weeks of Training Modules. The heart-first, profit-driven approach to Vision, Branding, Marketing, and Sales. We’ll round it out by building a phenomenal client experience that leaves your favorite clients referring you oodles of more favorite clients.

8 weeks of LIVE Group Coaching with Chelsea Nicole as your personal cheerleader, accountability coach and mentor to keep you on track, out of confusion and ready to redirect you back to your big dreams.

8 weeks of LIVE Group Coaching with Chelsea Nicole as your personal cheerleader, accountability coach and mentor to keep you on track, out of confusion and ready to redirect you back to your big dreams.

Consults that Connect and Convert Chelsea’s A nearly 3-hour complete consult break down class. This is the exact system Chelsea has used to close 90% of her consultations. Paired with a PDF consult guide outline, you’ll never wonder about what to say and how to meet with clients ever again.
(Value $397)

Consults that Connect and Convert Chelsea’s A nearly 3-hour complete consult break down class. This is the exact system Chelsea has used to close 90% of her consultations. Paired with a PDF consult guide outline, you’ll never wonder about what to say and how to meet with clients ever again.
(Value $397)

PDF Execution Guides and Worksheets

Marketing Templates

Email Template Swipe Files

PDF Execution Guides and Worksheets

Marketing Templates

Email Template Swipe Files

Private Facebook Community of Cheerleaders for Accountability & Support

Private Facebook Community of Cheerleaders for Accountability & Support

QUESTIONS

Let’s answer those for ya!

Will this course be offered again?

What can I expect once I enroll in IGNITE!

How is IGNITE! Delivered?

Will I be able to ask you questions?

When does it start!?

What if I can’t make the live calls?

I have other questions, how do I reach out?

Wins from photographers just like you

Six months from now…

Ignite will open again.


You’ll either be…

Still tinkering with pricing guides.

Still hoping inquiries convert.

Still wondering why less-talented photographers book faster.


Or…

Charging double.

Booking better clients.

Feeling clear, confident, and in control.


Same time.

Different trajectory.


The only difference?

You stepped up to play a better game.


Your Move.

Your Move.

Your Move.

Ignite!

Ignite!

from INVISIBLE → BOOKED

Unleash your inner business warrior.

Doors open twice a year,

with a 4 day enrollment period.

Your path to freedom begins here.

Regularily $1,997

Introductory price below

6 Monthly Payments Saves 44%!

$187

8 Weeks

8 Weeks of Coaching

Bonuses!

Lifetime Access

30 Day 100% Money Back Guarantee

1 Pay Saves 50%!

$997

8 Weeks

8 Weeks of Coaching

Bonuses!

Lifetime Access

30 Day 100% Money Back Guarantee

–– Guaranteed Safe Check out ––

–– Guaranteed Safe Check out ––